On-Demand Webinar

00:00:00 Mallory Flynn

Afternoon, everyone, and thank you for joining today's webinar. Book clubs are the new corporate classroom, developing culture and leaders at scale. I'd like to thank today's sponsor book Club.

00:00:09 Mallory Flynn

Book club builds.

00:00:10 Mallory Flynn

Actional learning cultures through books for teams.

00:00:13 Mallory Flynn

I'm Mallory Flynn, the.

00:00:14 Mallory Flynn

Content manager at ATD and I'll.

00:00:16 Mallory Flynn

Be your moderator today before.

00:00:18 Mallory Flynn

We get started, I'd.

00:00:19 Mallory Flynn

Like to invite you to a.

00:00:20 Mallory Flynn

Intensive this virtual program is spaced out over three weeks this November to help you put learning into action in real time. And this year we are focused on accessible learning design. If you're interested to go beyond compliance standards and build inclusive practices that remove learning barriers, join us at AD intensive. I'm happy to share a special discount code with you all.

00:00:39 Mallory Flynn

Today, which I'll drop in the chat.

00:00:46

OK.

00:00:49 Mallory Flynn

Actually good to go to everyone. Perfect.

00:00:56 Mallory Flynn

All right. And now for today's session, I'm very pleased to introduce today's presenter, Jonathan Monk. Jonathan Munk is an experienced startup executive currently serving as CEO of Book Club and Edit Tech AI startup that supports people as chief.

00:01:11 Mallory Flynn

Excuse me? Supports people.

00:01:12 Mallory Flynn

Development using books he previously.

00:01:14 Mallory Flynn

Served as chief brand Officer, local Division GM and Head of Corporate Development and strategy roles at decreed and has served in various advisory functions or positions and mentoring roles for other startups. Monk Sprout ground also includes leading teams and divisions in the consumer electronics space at HP, Skullcandy and goal.

00:01:31 Mallory Flynn

0 Monk is an avid outdoorsman and has a passion for innovation and being a change agent to transform industries here into BA, in communication from Brigham Young University University.

00:01:45 Mallory Flynn

Take it away, Jonathan.

00:01:46 Jonathan Munk

Mallory, thanks so much for the introduction. Hello, everyone. Good morning, good afternoon. Good evening. I see some of you are joining from across the globe. It's great to be with you today.

00:01:57 Jonathan Munk

I would. I'm excited to share with you how books are the new corporate classroom in, in around the world and how to create leaders and culture at scale. I'm CEO of book club. Happy to be with you. Before we get started, I want to just walk through the what the topics we'll be covering today. So we'll go through a couple of introductory.

00:02:20 Jonathan Munk

Comments. We'll talk about why books, why books are so important, why? Why they work for team learning and development. Why book clubs are an effective way to do that, and then we'll go through a little exercise to talk about how you can transform your organization using books. And we'll leave some time at the end for a bit of Q&A.

00:02:40 Jonathan Munk

As well.

00:02:42 Jonathan Munk

In the meantime, I see a few of you put some comments in the chat, but would love to just hear who where people are joining from. I myself and calling in from the southwest of the United States down by Zion National Park. If if you're familiar with that sort of in the Red Rock Desert part of of America.

00:03:03 Jonathan Munk

Starting to cool off. It's beautiful and sunny in my neck of the woods. Really cool to see where people are joining from all over the world.

00:03:12 Jonathan Munk

I have I have ties to the Midwest in in Ohio and Wisconsin. I I grew up in Oregon myself and and have lived in central Central California as well. So some some common threads there really great to have you. Thanks so much for for joining today's conversation.

00:03:31 Jonathan Munk

Would also love to know what function you represent as you join this conversation today. Let me know are you in talent? Are you in L&D? Are you in people? Do you represent a functional organization in the business like in marketing or sales or product?

00:03:49 Jonathan Munk

Awesome. So tons in L&DA little bit of OD, a lot of a lot of talent development. Really cool to see DI included in the list here. Fantastic. Fantastic. Well, great, we I hope there's value for everyone as you as you listen.

00:04:09 Jonathan Munk

And and and provide input in the conversation today.

00:04:14 Jonathan Munk

We talk a lot to people in learning functions and I think you'll find value in some.

00:04:19 Jonathan Munk

Of the things that.

00:04:19 Jonathan Munk

We're walking through, but we can't have this conversation without asking about books. So I'll ask each of you what is one of your favorite nonfiction books that has had the greatest impact on you as a professional?

00:04:35 Jonathan Munk

Throughout your career, take a moment, respond in the chat that may. That may take a a little bit of reflection while you're while you're adding those. I'll.

00:04:45 Jonathan Munk

I'll share mine most recent high impact book and that is how will you measure your life by Clay Christensen, a fantastic book on how to invest in the things that matter most as you're investing in your career and your professional development and your and your professional goals.

00:05:05 Jonathan Munk

And how to find balance in the things that are important as you pursue goals that are?

00:05:09 Jonathan Munk

Important to you?

00:05:10 Jonathan Munk

Also, so I've always loved that book. It's been a one that I come back to often and and have been a.

00:05:16 Jonathan Munk

One start with why perennial favorite. Think again. Fantastic Sarah, thank you for that one. Atomic habits is a a very popular book that we that we use often dare to lead. You got to love Brené Brown linchpin Seth Godin. It's been a minute since I've read that one.

00:05:37 Jonathan Munk

But but a great one.

00:05:39 Jonathan Munk

The making of a manager is a fantastic leadership book that we often come back to crucial conversations again, so some really great ones here in the chat and a few new ones that I'm going to need to add to my personal reading list. So thank you so much for sharing. We're passionate about reading and books.

00:05:58 Jonathan Munk

Of course, at Book Club and and we love the the impact that they can have on teams and organizations. So thank you for for sharing some of those things and please keep those comments coming, those those recommendations.

00:06:14 Jonathan Munk

So the the obvious question is why books? Why of all the ways to learn our books a a good way to do it, and for that I I have to I'll I'll share a personal experience, but I I also think just talking about what a book is is important here.

00:06:33 Jonathan Munk

Books are the world's most effective package for original big, meaningful ideas, and it is the most enduring.

00:06:46 Jonathan Munk

Package in the most enduring format to house ideas in this way, and it's changed the world. You know, books have really, truly changed the world and.

00:06:59 Jonathan Munk

I I do want to share a personal experience about the books that have impacted me through the years. The first chapter book I ever read.

00:07:09 Jonathan Munk

I'll never forget I was walking around the kitchen on our linoleum floor. I must have been seven or eight years old, writing my first chapter book ever. My mom was at the stove making chicken flavored rice or Roni, and I'll never forget the smell as I read the pages out loud to her in that.

00:07:29 Jonathan Munk

Book as I kind of worked my way through the text of the book and I was so excited to be in a position where I was reading a chapter book like a Big Boy and I was understanding most of what I was reading at the same time. And the book that I was reading was frog and Toad. Our friends, a perennial kind of favorite children's book.

00:07:52 Jonathan Munk

Toad climbed out of the river, the water dripped out of his bathing suit and down down onto his feet. The turtle laughed. The lizards laughed. The snakes laughed. The field mouse laughed and frog laughed.

00:08:08 Jonathan Munk

So what did I get from this book? As I read it as a child? Well, some things you know, I definitely immediately understood and some things I learned were were more subtle.

00:08:21 Jonathan Munk

David, thanks for the comments on relating to Frog and Toad. It's a great, it's a great one if you if you have kids highly recommend it.

00:08:30 Jonathan Munk

The concepts from the book, from books can really, really change a person, and they certainly changed me directly and indirectly. I learned from that book how to help someone who is frustrated or struggling. I learned from that book.

00:08:45 Jonathan Munk

The value of individuality I learned from the book the satisfaction of a shared experience, whether it's an awkward experience or a fun experience, I learned how nice it is to have a trusted friend and they those principles are are woven into the fabric of.

00:09:04 Jonathan Munk

Of this book.

00:09:06 Jonathan Munk

I learned how to deal with a joke that doesn't land, even also, and so throughout my years growing up, I added, you know, to that catalog of books that I read that changed me. And these are a sample of just a few of them. I came up with on the fly. There were, there were many, many others.

00:09:25 Jonathan Munk

These books impacted me as I as I was growing up and I learned from these books empathy I learned about reaching a potential. I learned about ethics. I learned about the endurance and and power of the human spirit. I learned about adventure and the and the power of service so.

00:09:42 Jonathan Munk

You know, books are an incredible mechanism for changing the way that we think.

00:09:50 Jonathan Munk

That frames who we are, it allows us to align values, perspectives, principles that are true to us, that resonate for us.

00:10:00 Jonathan Munk

And thank you so much for continuing to to add to the chat here on the you're relating to some of these books as well. And I'm sure as I'm I'm sharing my story, you're thinking of the books that may have impacted you as you've as you've grown and and into adulthood and beyond.

00:10:19 Jonathan Munk

So there's just power in books, and there's great wisdom in books.

00:10:24 Jonathan Munk

And and So what? What is it that really makes books so effective?

00:10:32 Jonathan Munk

And I think to understand that, you know, let's take a step back and think about what was it like before books, how did we share wisdom? How did we share knowledge? How did we share principles? How did we teach one another? Well, we used to do it through oral tradition. We used to do it from one generation to the next in tightly.

00:10:51 Jonathan Munk

Knit groups of individuals and tribes and families in small knit communities and those traditions were passed along.

00:11:01 Jonathan Munk

Generation to generation.

00:11:04 Jonathan Munk

And it was the the only way to transfer earned knowledge to transfer collective wisdom, to transfer group identity.

00:11:19 Jonathan Munk

Tribes or communities or families? History.

00:11:23 Jonathan Munk

And the things that they've learned through the course of time, there's just it it it was the way to do it. The challenges with that are how do you maintain the integrity?

00:11:33 Jonathan Munk

Beauty of it. How do you make sure that you don't lose information over time? How do you make sure that it can spread the appropriate breadth and can have the impact in depth that you want it to have? So there were, of course limitations to the way that information and knowledge was shared across.

00:11:54 Jonathan Munk

Generations and before books, it was harder to do.

00:12:00 Jonathan Munk

But books changed really everything. Suddenly knowledge became immortal. That had never happened in the history of of mankind and womankind that had never ever happened. Knowledge was immortal. Knowledge was transferable knowledge.

00:12:19 Jonathan Munk

You could be you could maintain the integrity of that knowledge and you could pass that knowledge in its original form down from one person to the next and spread the information far.

00:12:33 Jonathan Munk

And wide and suddenly we have on our hands. Aw, wealth of knowledge and information that cannot be lost as easily because of the enduring format and structure of books.

00:12:46 Jonathan Munk

If you can't tell I'm passionate about. I'm passionate about books. They really did change everything. And yet at the same time.

00:12:54 Jonathan Munk

Reading is a solo experience.

00:12:57 Jonathan Munk

You do it individually. It's an individual journey that's part part of the power of of reading is that it's individual.

00:13:05 Jonathan Munk

But it's most impactful when it's done in groups.

00:13:11 Jonathan Munk

And book clubs really have proven results. So a recent study that came out talks about some of the results of doing book clubs and the and the impact that they have outside of just the things you learn from the pages of the book outside of just the wisdom and intelligence and knowledge that you.

00:13:32 Jonathan Munk

That you gain by by actually reading the book, and there are four that I want to highlight here. The first one.

00:13:39 Jonathan Munk

Diverse perspectives that deepen understanding and if you imagine yourself in a room with other people talking about the principles of a book or talking about the narrative from a book and how it impacted you, you're going to be able to share your personal experience. And it's very valid and important, and others can share their.

00:13:59 Jonathan Munk

Diverse perspectives and they may be totally different than your perspective, and there's just power in having the space to share those different perspectives to deepen understanding.

00:14:13 Jonathan Munk

And when you deepen understanding what does that do for how you relate to other people and how you work with other people and how you understand other people and how you empathize with other people. So there's real power in the space of being able to share diverse perspectives. The second principle is.

00:14:33 Jonathan Munk

Building relationships and providing a safe place to be vulnerable. To be open, to share what's important and to be able to create those relationships, one with another in a different type of format. So book clubs are an effective way to build relationships.

00:14:51 Jonathan Munk

And they create what we call psychological safety, which is a a term more and more in use these days, but a a safe place to be open and honest with what's going on. How are people feeling and and making sure that there's space for people to to be able to be heard?

00:15:06 Jonathan Munk

And seen that way.

00:15:08 Jonathan Munk

The 3rd result is shared accountability.

00:15:12 Jonathan Munk

Now obviously, book clubs create forced accountability, right? If you've ever participated in a book club, you know already.

00:15:22 Jonathan Munk

The power of of accountability and and there's good and bad to that right. It can be difficult and we'll talk about this some more later on, but it can be difficult to participate in book clubs fully, partly because of that shared accountability. But doing so does create.

00:15:39 Jonathan Munk

A space for people to hold each other accountable for certain behaviors and outcomes, and that's a powerful thing when you think about team performance and the the principles that are being taught by the organization and how you want to live by those principles, I believe.

00:15:55 Jonathan Munk

That accountability is a love language, and this is a great way to.

00:16:01 Jonathan Munk

Course that the last one is learning engagement increase. So people that participate in book clubs have been proven to have just general more curiosity, more engagement during structure, other types of structured learning activities and they tend to learn more autodidactically individually.

00:16:22 Jonathan Munk

On their own as well as in groups. So there's just a lot of power in in the space to be able to to participate in book clubs and at the end of the day.

00:16:32 Jonathan Munk

What book Club is interested in doing is really creating 2 dynamics for an organization.

00:16:40 Jonathan Munk

The first one is shared understanding.

00:16:43 Jonathan Munk

When you study and read and talk about the principles and ideas and concepts from a book together, you're creating cultural tribal, if you will, but shared understanding you under you have a framework that you can operate by that is shared amongst the group. You have principles that you can.

00:17:05 Jonathan Munk

Draw upon together and operate against together, and that understanding knits the team together in super powerful ways.

00:17:15 Jonathan Munk

And then the second one.

00:17:19 Jonathan Munk

Is common language, so common language is really the shorthand way to have more efficient decision making, more efficient innovation, more efficient, perform higher performance, more agility, et cetera. So common language within within a book club is a really powerful.

00:17:40 Jonathan Munk

Like for example, for anyone who's read the book multipliers, if I say are you acting like a diminisher right now, or are you acting like a multiplier, you know?

00:17:51 Jonathan Munk

If you've read the book, you know what that means. You understand the framework, you understand the meaning. I don't have to say more about it. And you can call people out and hold them accountable for are they being a diminisher or are they being a multiplayer? And it's a very powerful way to do that.

00:18:10 Jonathan Munk

And I I love the the the chat that's happening here around playlists and and and some of the the ongoing learning we'll talk some more about that. So Emily and Don thanks. Thanks for bringing that up.

00:18:23 Jonathan Munk

Great companies at the end of the day.

00:18:26 Jonathan Munk

Great companies are made of great teams.

00:18:32 Jonathan Munk

You don't have great companies without great teams and you don't have great companies without just a bunch of individuals who happen to be really intelligent. Those individuals have to find ways to work well together in a team, in a team, and so.

00:18:52 Jonathan Munk

What are the ingredients of a team that high that performs at a high level? And I think one of the biggest ones is creating a dynamic where you have shared working knowledge.

00:19:04 Jonathan Munk

Go ahead and drop into the chat. What do you think it means to have shared working knowledge across an across A-Team or an organization? What does that look like? If you have shared working knowledge, what are the things, the attributes, the, the things that that come from that?

00:19:21 Jonathan Munk

Right. We're we're seeing some of these things, right. Trust is a huge part of that. Transparency is a huge part of that collaboration is a huge part of that common goals. Karen, thank you for mentioning common goals when you're operating off of the same playbook and you have those common goals that you can share.

00:19:42 Jonathan Munk

Really, really powerful.

00:19:45 Jonathan Munk

Not working in silos. Cassie. Thanks for raising that. That's a huge part of shared working knowledge is that you're operating in the same way. You're communicating across the teams. There's common language, shared concepts, shared vision, excellent points.

00:20:05 Jonathan Munk

And you know alignment is another piece. Yeah, there's a couple of comments in here around.

00:20:09 Jonathan Munk

Find it so you can just fantastic comments here on on what shared working knowledge means, right? Shared working knowledge is different than performance management performance outcomes. We're not talking about, OK R's and one on ones and setting quarterly goals and achieving those goals. We're talking about creating a dynamic.

00:20:29 Jonathan Munk

A bed.

00:20:31 Jonathan Munk

Of a foundation of principles. Understanding, knowledge, connection that allows A-Team to work really, really well together. And if you imagine any great team, whether that's a performing group, whether that's a band, whether that's a sports team, whether that's a high functioning.

00:20:51 Jonathan Munk

Team inside of an organization that maybe is in your company.

00:20:54 Jonathan Munk

You're going to see some of those same attributes exist across all of those teams, right? Armed Services is another great example of teams that are tightly knit that work well together on challenges together. And so there's real power in creating shared working knowledge and.

00:21:12 Jonathan Munk

Books are an amazing venue and mechanism and channel in which to create that shared working knowledge. So thank you so much for for sharing your thoughts. I'm going to keep watching the chat as these comments continue to come in.

00:21:27 Jonathan Munk

So the question is, how are you doing at building great teams? How are you as a as a leader, as an in L&D and OD and DEI in in HR? How are you doing at building great teams? If it's true that great companies are made-up of great teams?

00:21:47 Jonathan Munk

It seems like it would be important to focus on how to create great teams.

00:21:53 Jonathan Munk

So I'm going to ask 5 questions.

00:21:56 Jonathan Munk

Think about these questions, maybe jot down answers on your own as you're contemplating how you would respond to each one of these, or if you feel comfortable, you can drop these into the chat.

00:22:07 Jonathan Munk

We're going to ask these questions about how are you doing at these things? And they're meant to be self reflection so that you can understand and maybe assess how how things are going there. First one is this, have you identified cultural leadership or behavioral challenges among employees that could be improved?

00:22:28 Jonathan Munk

Retention engagement performance could be a number of of things, right? What are those for you?

00:22:35 Jonathan Munk

So maybe take a moment and think about this right and this and this is meant to really say how well are we framing up the challenge that we're trying to solve by by by creating shared working knowledge? What are the symptoms of not having shared working knowledge is really the the question here, right? Employees aren't engaged.

00:22:54 Jonathan Munk

We we have a lack of innovation. We have a lack of performance. We have, you know, people not showing up fully to to the job. We have internal fighting, we have retention problems among high performing employees, whatever.

00:23:10 Jonathan Munk

Happens to be right.

00:23:13 Jonathan Munk

So have you identified what those are for your organization? I think if you understand that clearly, it can really flavor what you do as you as you think about how to solve that problem. So thank you for the comments here in the chat, but stagnation is a huge one we're seeing right now where people just tend to maybe not.

00:23:32 Jonathan Munk

Fully engaged. They're not pushing forward, they're not innovating, they're not working really tightly together. Communication is a major one I'm seeing here in, in the, in the chat. How do we help people who are meant to be working together actually talk well together, actually connect?

00:23:52 Jonathan Munk

Together, actually not pass talk past one another, let politics get in the way, or other other motives, right?

00:24:00 Jonathan Munk

So you know there, there are many ways that this this comes to bear, right. Burnout is a huge one, Mary. So thanks for raising that one. How do you help people not feel so burnt out? Well, actually giving them a space where they can step away from the stress and day-to-day of work for a little bit of time.

00:24:19 Jonathan Munk

And be a powerful way to to combat some of the the.

00:24:23 Jonathan Munk

Effects of burnout.

00:24:25 Jonathan Munk

Second question.

00:24:27 Jonathan Munk

Is hour or talent development offering structured, scalable programs for teams to develop shared working knowledge? Are you addressing some of these challenges with structured, scalable programs that are designed specifically for teams that work together?

00:24:47 Jonathan Munk

And what shape are those taking for you?

00:24:52 Jonathan Munk

There are lots of ways to do team based learning. It is hard to do scalable team based learning. It is hard to do structured programs that can last for a long amount of time. Yeah so scalability Dana huge. Yeah. Great point. Right. Scalability is a major challenge.

00:25:12 Jonathan Munk

When it comes to doing team based learning to create these programs so. So thank you for addressing that.

00:25:20 Jonathan Munk

The Third Point.

00:25:21 Jonathan Munk

Are the programs lightweight enough?

00:25:24 Jonathan Munk

That they can effectively reinforce important principles and values across the organization over a long period of time.

00:25:33 Jonathan Munk

So one of the challenges with sustainability and scalability and it is how do you do this effectively with a lot with a small amount of resources for a population of individuals, employees that probably have lots of different diverse needs, right? Not everybody is facing the same challenges. Not every team has the same.

00:25:54 Jonathan Munk

And behaviors and and and symptoms. And so how do you effectively do?

00:26:00 Jonathan Munk

So we all know about the forgetting curve, right? If you don't reinforce people forget. So this is really meant to get to the heart of that.

00:26:12 Jonathan Munk

There there are lots of ways that we can think about this, but, but effectively reinforcing is is really the key to this to the sustainability question.

00:26:24 Jonathan Munk

#4 how could book clubs be used to reinforce existing corporate learning programs to create desired outcomes?

00:26:34 Jonathan Munk

So as you think about your programs that already exist in learning and development and that already exist in leadership that already exist, wherever you have programs.

00:26:44 Jonathan Munk

Are there places for book clubs to be used to reinforce those programs to reinforce those principles? To do this over a longer arc of time to create the outcomes that you want to create and use the principles from books to reinforce those, those other programs, and the other learning that's happening?

00:27:04 Jonathan Munk

Elsewhere in the organization.

00:27:07 Jonathan Munk

So think about, you know that reinforcement model.

00:27:12 Jonathan Munk

Holly is asking a great question about our programs. Lightweight enough and what does that mean? Well, what we hear often, we'll talk about this more. Holly, what we hear often is companies really are are struggling with how do you do programs that are not going to take hours and hours and hours of people's time.

00:27:32 Jonathan Munk

And require an you know, a layer of technology where you have to be logged in and use different systems, and it's a a heavy lift for individual participants to engage with, right? So when we talk about lightweight programs, we're talking about, how do you do it in a way that it's more in the flow of work, that it's fewer hours.

00:27:53 Jonathan Munk

That the hours that are spent are effectively spent.

00:27:56 Jonathan Munk

That you're you're you're asking people to to utilize their time in the most effective ways possible, and understanding where the value sits. Yeah, in the equation. Right. For example, how much time do I spend reading versus how much time do I spend discussing versus how much time do I spend applying and practicing? How much time do I spend?

00:28:17 Jonathan Munk

We responding and reporting back on behavior. So all those things are are part of that dynamic. Yeah, no problem. No problem.

00:28:25 Jonathan Munk

The 5th question, does your company have a culture of book based?

00:28:30 Jonathan Munk

So we find very often companies that have an existing culture of books somewhere in the organization. It can be totally informal, it sometimes is more formal, tend to be a lot more successful using book clubs as part of their learning and development strategies, and if not.

00:28:51

What is your?

00:28:52 Jonathan Munk

Confidence that you that you would be able to create begin to lay the groundwork for book based learning to happen and importantly being able to answer the question and and do you believe that books are an effective way to do that in your business, right? And that won't be true for everyone.

00:29:11 Jonathan Munk

But it can be true, right? And so that's an important question to answer. If you have a strong culture, it's a lot easier to pull it off. If you don't, then there's some things you know to do to, to work your way through that. But it is, it is a bigger challenge if you don't kind of have an existing culture around books.

00:29:29 Jonathan Munk

Inside your your business.

00:29:34 Jonathan Munk

And really glad to see you know that there's there's people beginning to build some of that and and Jacqueline, please continue to add in the chat how how you're seeing that what you're doing to effectively kind of build that culture slowly over time.

00:29:53 Jonathan Munk

The culture of reading what we'll talk about, but we've very firmly believe what Harry Truman said, which is not all readers become leaders.

00:30:04 Jonathan Munk

But all leaders must be readers. We believe very much that leaders are readers.

00:30:13 Jonathan Munk

If you want to develop great leaders inside your business, they ought to be curious. They ought to be able to increase in wisdom and increase in knowledge and increase in in their capacity to lead and develop and make great decisions for the business. And so that is.

00:30:33 Jonathan Munk

Poor to what book Club does is we think about bringing in books inside the organization is is great. Leaders really are often readers.

00:30:46 Jonathan Munk

Of course, the challenge with it, with this, everybody knows right which.

00:30:49 Jonathan Munk

Is if you've participated in a book club, how do you actually get people to engage in the process of for a long duration and everyone's probably everyone has been part of a book club that has started out strong and petered out and.

00:31:05 Jonathan Munk

And how do you do that in a corporate setting?

00:31:08 Jonathan Munk

If you've tried this before and it hasn't worked so well, maybe drop in the chat some of the challenges that you faced and I bet we'll see some themes emerged and I'll share some things that we've observed over time as we talked to thousands of different companies on this topic of bringing books inside the organization, it is sometimes very hard.

00:31:27 Jonathan Munk

To get people to actually participate and take the time to read an entire book.

00:31:35 Jonathan Munk

Here's one. Here's one comment that we've that we heard our CEO loves books and has recommended books to our employees and has even purchased books for everybody in the company.

00:31:44 Jonathan Munk

Dot dot dot we have no idea if anybody actually reads the book.

00:31:49 Jonathan Munk

Right.

00:31:51 Jonathan Munk

We've also heard we've used books and book clubs in our leadership programs, but engagement was low and people stopped showing up. And that's a sign of it's a difficult process to manage.

00:32:03 Jonathan Munk

It's a difficult process to set up the program, to select the books, to create the curriculum. It's a difficult process to create. The discussion guides. It's a difficult process to schedule it and as a participant, it's just as just as difficult to.

00:32:18 Jonathan Munk

To get people to read all the chapters and what happens if the meeting is scheduled and I didn't read chapters 7 through 11, do I still show up? What does that look like really challenging, right? And so that's something that we hear over and over again as people try to bring books into the business. It's a really tough thing to do.

00:32:41 Jonathan Munk

Our managers sometimes will ask their teams to read books, but employees feel like it's homework and either don't do it or don't want to do it, or they feel made to do it right. They feel they feel forced.

00:32:51 Jonathan Munk

To do it.

00:32:53 Jonathan Munk

So those are things that.

00:32:54 Jonathan Munk

We hear over and over and over.

00:32:57 Jonathan Munk

Book club. But I guess before I move on, is that resonating for folks, those who've tried book clubs before? Is that OK? So I mean, immediately seeing the the input, right, these are common problems. These are common challenges.

00:33:12 Jonathan Munk

And and it's understandable, right? Reading a book.

00:33:17 Jonathan Munk

Takes hours of your time. It's a lot of work to set up a program. It's a lot of work to for participants to do and. And what happens over time is.

00:33:26 Jonathan Munk

You begin to wonder what is the purpose of this? If I'm face between turning in my quarterly report or reading these chapters, I'm going to turn in.

00:33:34 Jonathan Munk

My quarterly report.

00:33:37 Jonathan Munk

And so there's just challenges with with that.

00:33:40 Jonathan Munk

What we've really thought what we've realized is.

00:33:44 Jonathan Munk

It's not necessarily required that everyone read every part of every page of the book to get the value out of the book.

00:33:55 Jonathan Munk

And what really is valuable is there are specific ideas.

00:34:00 Jonathan Munk

From specific books that are needed in the business at any given time, there is an anecdote. There is a principle. There is a there is a framework that is valuable to an organization and maybe there are several from a book that you want to be able to bring in and those really are the things that matter the most.

00:34:21 Jonathan Munk

Right. And so book Club, what we do is we're we we're focused on being the easiest way for L&D leaders to create shared working knowledge using book.

00:34:35 Jonathan Munk

And how do so how do we go about this? Right. What we do is we take the entire corpus of a book.

00:34:44 Jonathan Munk

And then we distill it down into its individual elements, the core concepts, the key ideas, the frameworks, the the models, the anecdotes, the quotes, the principles, all of those things we distill down into their individual components. And then we create what are what we call.

00:35:04 Jonathan Munk

Sparks, they're the they're the fundamental building block of books, right? The individual ideas.

00:35:12 Jonathan Munk

We are we create these individual sparks. They're like Instagram micro lessons that are intended to be consumed in 5 minutes or less on one single concept.

00:35:26 Jonathan Munk

We we take a book and turn it into many individual spark.

00:35:30 Jonathan Munk

Those sparks are then.

00:35:34 Jonathan Munk

Compiled together into what we call paths or learning paths.

00:35:40 Jonathan Munk

So those paths are often one book. The seven habits of highly effective people. We turn into a learning path.

00:35:49 Jonathan Munk

Sometimes those learning paths are a theme where we bring multiple books into the the path itself on a on a theme. So this one that we're looking at now is on trust and connection. So we use culture code and we use.

00:36:06 Jonathan Munk

A book on trust and we bring those together into one learning experience. So micro learning delivered in a cohort.

00:36:17 Jonathan Munk

That you identify that works well together and we deliver those micro lessons in the flow of work or on our platform wherever you want that information to go. So it's on hand easy, lightweight, consumable and then we create.

00:36:35 Jonathan Munk

Prompts facilitator guides and other materials to help you lead conversations in a live setting.

00:36:44 Jonathan Munk

That where and that's really where a lot of the magic happens. And so we create the path for these in person discussions. You guys with your groups hold those discussions and that's just creates this amazing space where people can be open vulnerable. Talk about the principles.

00:37:04 Jonathan Munk

How they apply, what things to do differently and so forth. And so we create this kind of shared semi synchronous learning experience that you do with a specific team. Great question from Amy on copyright and licensing, we work alongside publishers and authors.

00:37:22 Jonathan Munk

For all of the content that lives inside a book club, and so we handle all of the intellectual property questions on our side and anything that's in our catalog, you're welcome to use as you subscribe.

00:37:33 Jonathan Munk

To the platform.

00:37:38 Jonathan Munk

Question on sort of, would they still be reading the books? And the answer is it depends on what you want, right? In a lot of cases, this learning experience replaces.

00:37:48 Jonathan Munk

This all of the reading, but not always. Some companies still want to accompany the the micro lessons with learning, and they'll buy the books and read and and some people will dive deeper. And that is not uncommon but is much more common to have people just do the.

00:38:08 Jonathan Munk

The micro lessons exclusively.

00:38:12 Jonathan Munk

As we run people through the process.

00:38:16 Jonathan Munk

You know there there's different levels of of participation, but obviously the more you put in, the more you get out. But what we see is very, very high long term engagement in in our, in our learning experiences people find.

00:38:32 Jonathan Munk

Find it valuable. People. Make time for it. They prioritize it. They are implementing the principles that come from those discussions and and practicums they find the content to be impactful and relevant and meaningful, and helping them develop themselves as leaders and their teams.

00:38:54 Jonathan Munk

And so that that works really well for us.

00:38:59 Jonathan Munk

At the end of the day, what we're after is helping teams become really strong and we and there's some really great research if you want to look up some time Googles project Aristotle on team based learning, what is what are the ingredients of the best teams and it's.

00:39:19 Jonathan Munk

And it's a few things. Psychological, safety, diversity of thought, clear purpose and goals. Open communication, continuous learning and improvement. We've consolidated some of these learnings into a White paper. We'd love to send you if you if you'd like to learn more about it. But at the but what we find over and over again is as people participate.

00:39:38 Jonathan Munk

In book club experiences with their teams, these things begin to emerge. It just so happens that book clubs are a really powerful way to create some of these behaviors across organizations, so psychological safety gets built in. Diversity of thought, gets built in, goals and purpose gets built in.

00:39:58 Jonathan Munk

Communication gets built in continuous learning and development gets built in, so it's just a really powerful way to create strong teams.

00:40:08 Jonathan Munk

And we see that reinforced over and over again.

00:40:13 Jonathan Munk

I would love to pause here for some Q&A. I'm sure there are lots of questions want to make sure that there's there's room for any discussion that we need to have as we as.

00:40:24 Jonathan Munk

We take the next steps here.

00:40:29 Mallory Flynn

Perfect. Jonathan, I have a few questions that I highlighted that I think were answered during the conversation, but I want to say thank you for that. In general, as a huge fan of books and as a member of a book club, that's literally changed my life being part of this presentation.

00:40:42 Mallory Flynn

Was really great.

00:40:44 Mallory Flynn

Two questions I saw from the audience earlier. Most of my employers are frontline customer facing hourly. Anyone have ideas for some solutions here? I think maybe one or two people weighed in from the crowd, but I wanted to put that forward in case anyone else wanted to chime in and as well in case you had any ideas, Jonathan.

00:41:02 Jonathan Munk

We we have clients, in fact one of our most common use cases is.

00:41:07 Jonathan Munk

For clients that have employees that are not behind the desk all day that are frontline that are doing customer focused activities, a lot of the time and what we find is that the micro learning format is a really, really powerful way to bring in frontline employees.

00:41:27 Jonathan Munk

In the format of I can jump in from any device at anytime at my own leisure to participate and consume the the information, and then all I need is to carve out maybe 30 minutes every couple of weeks for a live conversation with a cohort. And what we often see is.

00:41:46 Jonathan Munk

That frontline employees, along with a a salaried manager, is a great mix for a cohort inside of a book club. Experience and participation levels tend to be really high. Now. You may have things like logistically to think about with, you know, tracking hours and accessibility and those type of things.

00:42:07 Jonathan Munk

And in a lot of cases we will integrate with an LMS for those use cases. So you can track the hours being spent. We use SCORM cloud for integration.

00:42:15 Jonathan Munk

So in a lot of cases you can track the hours and participation and completion of things using an LMS if that's something that's important to you. In other cases, we'll just use SMS, we'll use slack, we'll use Microsoft Teams. We will even use WhatsApp to deliver those micro lessons, and that tends to be a really effective way to bring people along.

00:42:37 Mallory Flynn

Awesome. And there's a question from Shelly Reed. It's kind of along the lines. As you mentioned using Slack.

00:42:43 Mallory Flynn

She said. Do you?

00:42:44 Mallory Flynn

Think facilitating a person versus virtual makes a difference when leading a book club in terms of effectiveness.

00:42:50 Jonathan Munk

You know, I I think the answer to that question depends on.

00:42:54 Jonathan Munk

What's existing culture in the business? Right, we we do sell a lot to teams that are fully remote and they've just gotten really good at being fully remote and know how to actively engage and continue to participate openly and and fully in a remote setting. But that's partly because they're built that way.

00:43:15 Jonathan Munk

From the ground up, I would say to the extent that it's reasonable in person.

00:43:19 Jonathan Munk

Is fantastic, right? There's just. There's there's really no replacement for in person.

00:43:24 Jonathan Munk

Time but I. But most of our clients do this virtually using zoom or other virtual means for for the conversations and they're highly successful with it. So I'd say if you have the chance to do it in person, great, but I wouldn't let that prohibit you.

00:43:40 Jonathan Munk

From pursuing it.

00:43:41 Mallory Flynn

Perfect. Sarah asked. Do you provide audio options?

00:43:45 Mallory Flynn

For the learning.

00:43:46 Jonathan Munk

We do have.

00:43:47 Jonathan Munk

Audio and text and we're and we're doing more and more video.

00:43:51 Jonathan Munk

As well. So most people are are participating text only, but more and more people are wanting to listen, you know, on the way to work or between between meetings or when they're at the gym or or whatever. And so audio. Yeah, is increasingly a popular format.

00:44:11 Jonathan Munk

For us.

00:44:12 Mallory Flynn

OK.

00:44:13 Mallory Flynn

Michelle asked. Do you have assessment tools to measure knowledge transfer and engagement?

00:44:18 Jonathan Munk

We are lightweight on assessment and we do that on purpose, right. We do have polls and surveys as part of the platform. So you're more than welcome to put kind of whatever you want in front of in the middle of or at the end of learning path and experience and what we find a lot of times is to do some level setting.

00:44:39 Jonathan Munk

Out of time to say, for example, what what level of trust does the organization have today? How how would you measure your level of trust with your manager or your peers, right? If trust is the topic and then doing those same questions after the learning.

00:44:56 Jonathan Munk

Science is a really, really effective way to think about outcomes and and kind of what you've accomplished with the program. We're less focused on the nuts and bolts of, you know, can you name this framework and who authored it and those type of things, although you know that is an option you can.

00:45:16 Jonathan Munk

You can do with the platform. Again, our focus is on the the connection with the team and the shared working knowledge. So so when we think about knowledge recall as part of that, it's more like.

00:45:27 Jonathan Munk

What does this?

00:45:29 Jonathan Munk

Terminology mean for you. If I say you're being a diminisher, can you articulate what that means? Yes, I can. Well, give me an example. Like, that's the level that it becomes really, really effective, right? Because you're wanting to see, are you creating that shared understanding and that common framework that common language?

00:45:47 Mallory Flynn

Perfect. Lots of questions in the chat here, so Megan asked do you offer multiple language options?

00:45:52 Mallory Flynn

We have a very diverse workforce.

00:45:55 Jonathan Munk

Yeah, language is easy for us with. Obviously AI has made change the game in terms of language support, so we're very.

00:46:04 Jonathan Munk

Very international and we can quickly spin up other languages as needed. So that's that's an easy one for us.

00:46:11 Mallory Flynn

OK, Sarah asked. Can you have multiple teams reading different material or does everyone have to participate using the same material?

00:46:19 Jonathan Munk

Yeah. So the way that we organize our experiences is you can have as many.

00:46:24 Jonathan Munk

Clubs as you want on as many topics as you want, and so we often have clients where they'll say our management team is going to read this book and the marketing group is really focused on a different thing and they're going to have their own program going. And so it is really meant to be.

00:46:44 Jonathan Munk

Individualized, but it largely just depends on how you want to administer the program. We have clients that have thousands of employees all studying one book together because they care so much about that. Those ideas being deeply woven into the fabric of the business almost as like a cultural value.

00:47:02 Jonathan Munk

But they but.

00:47:03 Jonathan Munk

We have other clients that utilize books to be much more localized and much more kind of personalized in the way that they they administer those. So you have complete flexibility on how many clubs you want, what books you want to cover, the depth and length of those experiences can also be flexible, so.

00:47:22 Jonathan Munk

You can do one book for an entire year. You can do one book for a couple of weeks if you want to. Our general recommendation is think about the impact that you want to have.

00:47:32 Jonathan Munk

Have and the outcomes that you want to create as you're architecting your programs here, obviously there's just no replacement for continued reinforcement.

00:47:42 Jonathan Munk

Over time, and sometimes that just dictates a little bit of a slower cadence, but you know different teams have different needs, so it's really flexible on how it operates.

00:47:52 Mallory Flynn

Perfect. Patrice asks what's the best size?

00:47:55 Mallory Flynn

Of a book club.

00:47:56 Jonathan Munk

Yeah. So size of a book club, you know, as far like I think the the main consideration here is what's the right size for the live conversations, right. And that's 10 to 12 people is like the ideal number. What you want is space for people to be able to be open, engaged.

00:48:16 Jonathan Munk

Converse, you know, be able to listen and share and actually actively participate in the conversation.

00:48:23 Jonathan Munk

Now the club size may be much bigger than that, right? You could have 500.

00:48:26 Jonathan Munk

People in a club and then you start the live conversation together and then you do breakout sessions and that's a really, really common way for those conversations to happen where each individual breakout has their own moderator and you run through discussions that way. So OK to have large cohorts, best in the discussions.

00:48:43 Jonathan Munk

Have those be fairly fairly intimate. If you want to create that kind of space and outcome.

00:48:49 Mallory Flynn

OK.

00:48:50 Mallory Flynn

Rachel said. I love your comment about readers and leaders. How do you ensure that the book that the books that inspire and build leaders reflect a diverse group of authors, particularly those from marginalized communities?

00:49:01 Jonathan Munk

Yeah, we we work pretty hard to have good representation of diversity of thought, diversity of background, diversity of kind of methodology and framework as we build out our catalog. And so we do a lot of editorial work and curation work on our side to try and make that as representative as possible.

00:49:24 Jonathan Munk

And and then ultimately it's going to be up to you which which books and topics you bring into your business obviously, but that is a core part of how we operate is.

00:49:36 Jonathan Munk

Be as representative as possible, and to that end, you know part of the curation that we do on the on the content side, on the catalog side is.

00:49:45 Jonathan Munk

These not all books are created equal. Not all ideas are created equal and so we feel a duty to make sure that we're bringing the best, the most original, the most meaningful, the highest impact concepts, and we work closely with different publishers, authors, and our own editorial team to curate those things.

00:50:05 Jonathan Munk

It's a great question.

00:50:07 Mallory Flynn

And Sarah, who has had a lot of great questions asked, do you have a list of available books you can share, and how often do you add books if there's something a client wants to?

00:50:14 Mallory Flynn

Use that is not available.

00:50:17 Jonathan Munk

Yeah. So catalog grows every day. We have millions of books indexed on our in our catalog. We haven't built out millions of pathways. We sort of more do that on demand as clients request and need them and as our.

00:50:33 Jonathan Munk

Kind of intellectual property and and licensing rights come along with them, but we have hundreds to now adding daily and so far there's never been a book we haven't been able to do for client, that's.

00:50:46 Jonathan Munk

Requested it.

00:50:47 Mallory Flynn

Awesome. I think Cassandra is asking something along the same lines, she said. So we bring the list of books to your organization and you make the sparks and paths. Or do you have a library of books to choose from? It sounds like.

00:50:57 Mallory Flynn

A little bit of both, but you're the best.

00:50:58 Jonathan Munk

Yes, a little bit.

00:51:00 Jonathan Munk

Of both, right? Yeah. And so think of it as we we have a a large catalog of books from those books. We have those individual sparks that we create and that's in a huge catalog of sparks. And then as you're creating your program, you can draw from that entire catalog. So if you want it to be.

00:51:19 Jonathan Munk

One book.

00:51:20 Jonathan Munk

For one path you can do that if you want it to be 5 books for one path, you can do that you know. So really, really flexible and think of it as like a curation tool to allow you to create a personalized learning programs kind of on the fly.

00:51:36 Mallory Flynn

Awesome. I just want to say this is the most questions I've ever seen on our webcast, so people are very interested. Tay Tayo, correct me if I said that wrong, asked how frequently should a.

00:51:46 Mallory Flynn

Book club meet.

00:51:48 Jonathan Munk

Yeah. So that's dependent on kind of your needs the how, how in depth you want to go and how much time you want to ask people to dedicate. But in general, once every two weeks is a great cadence once a week can be good, but that depends on sort of you know how much time you're willing to ask of people.

00:52:10 Jonathan Munk

Most of our clients are doing Bi BI monthly.

00:52:14

OK.

00:52:15 Mallory Flynn

Caroline asked. Are you willing to share?

00:52:17 Mallory Flynn

The price range.

00:52:18 Mallory Flynn

Is fine. I don't know if that goes out.

00:52:19 Mallory Flynn

Later or a follow up or if.

00:52:20 Mallory Flynn

That is something you would do here, but.

00:52:23 Jonathan Munk

Sure. So pricing is a per seat per year model, very reasonable in the you know depending on the.

00:52:34 Jonathan Munk

The size and scope you know it's low, very low triple digits per year per per seat. And the way that it works is you can do as many books as you want. You can have as many clubs as you want. You can do as many paths as you want within that, so it's very self-serve as much or as little as in depth.

00:52:57 Jonathan Munk

You know as self-serve as you want it to be, very flexible and that's per seat not per user. So if you have a program where you have half the.

00:53:05 Jonathan Munk

People going through.

00:53:05 Jonathan Munk

For first part of the year, half the second part of the year, you can rotate people in and out of those seats. So you're most effectively utilizing.

00:53:15 Jonathan Munk

Those dollars that you're spending with us?

00:53:17 Mallory Flynn

OK, Amy asked. Do you integrate with any LMS companies?

00:53:22 Jonathan Munk

So we use SCORM cloud so any LMS uses SCORM you can you can do that with we we are building a custom integration with degreed also. So if an if you have an LXP that'll work really seamlessly with their learning pass tool, but we use quorum cloud so.

00:53:43 Jonathan Munk

Any LMS that you're using that supports SCORM cloud will work for book club.

00:53:49 Mallory Flynn

Perfect. I don't think we asked this question earlier. How can we?

00:53:53 Mallory Flynn

Decide which books to use.

00:53:55 Jonathan Munk

Yeah. So there are lots of great books, right? The the I think the most effective way to think about what books you want to study. Well, I'll answer it one way and then there's another. There's another way that we sometimes see book called utilized, but the the the most popular way is.

00:54:13 Jonathan Munk

What are the? What are the challenges that you are seeing, the behaviors that you're seeing, the symptoms of dysfunction or the things that you want to see improve inside the business? And then we will consult with you to match you to titles that we think can help you address those specific challenges across your business. So that's the, that's the most typical way.

00:54:34 Jonathan Munk

Other companies will have their own sort of like these are our five. We're going to use these books. And so you know, we'll follow the lead of the client on in that in that regard. There are other clients that will be more of a self-serve model. So they just provide the list.

00:54:49 Jonathan Munk

Yes, in the same way that you provide licenses to LinkedIn learning or, you know skill soft or any other catalog for book club and then individual groups can self organize around those and kind of do it on a self-serve basis on as needed basis. So just kind of those 3 flavors.

00:55:08

Can we tie?

00:55:09 Mallory Flynn

Book clubs into other learning programs.

00:55:12 Jonathan Munk

So that's a great question. Often times Book Club is brought in as a way to reinforce existing learning programs, and I'm so grateful for that question. So, for example, if you're doing an all hands or a a leadership training program that kicks off in Q1 and it's a three day program and you're flying.

00:55:32 Jonathan Munk

People in.

00:55:34 Jonathan Munk

Often times, Book Club is the thing that gets brought in at the end of that to reinforce all of those principles that are being taught in that program. But for the duration of the rest of the year, until you're able to meet again in person. So we're very often brought in as a follow on to other structured programs or as an antecedent that comes before.

00:55:54 Jonathan Munk

And a training program where you want some things to be taught ahead of kind of in person or more formal training programs. So we often accompany other other things.

00:56:05 Jonathan Munk

In some cases, we are becoming the kind of anchor program and platform for people development in teams and then and then other things are brought in around that. So bring the author of the book in at the end of the experience and have them speak for you know, a couple of hours or, you know, do a do a training program or something.

00:56:25 Jonathan Munk

So that's stuff that we do also. But so we're sometimes independent, often brought in accompanying other programs. Great question.

00:56:34 Mallory Flynn

For ask does Book Club have discounts for not?

00:56:36 Mallory Flynn

For profit comma.

00:56:38 Jonathan Munk

We do offer discounts for nonprofits and please reach out with questions. I'd be happy to.

00:56:44 Jonathan Munk

Talk to you about it.

00:56:45 Mallory Flynn

Perfect. Jennifer asked. Or said I liked Cassandra's question about the organization or book club creating the sparks or paths. I heard Jonathan say book Club creates the gods, etcetera is the.

00:56:55 Mallory Flynn

Creation done by book Club.

00:56:57 Jonathan Munk

Yes. So we create the sparks, we create the paths. Great, great use of the nomenclature. But yeah, we create the individual micro lessons and we create the learning paths and we also create.

00:57:10 Jonathan Munk

The discussion guides so most of the time those guides are used right out-of-the-box and it's not a. It's also not uncommon for you may have additional context that you want to add to it, you know and you can edit and adjust those as needed. If you want to be more specific to your.

00:57:30 Jonathan Munk

Specific situation or or or those type of things.

00:57:33 Jonathan Munk

So we do all of that for you and oftentimes we are seen as the sort of extra set of hands, if you will, as you're thinking about leadership development programs like we are a very lightweight tool but a partner with you to augment whatever you're doing.

00:57:53 Jonathan Munk

And and it's not uncommon for people to say, help me develop my leadership program. I want to use books and we and we helped you develop all of it and and run it for you because it's it's very lightweight and.

00:58:03 Jonathan Munk

Easy for us to do.

00:58:04

Perfect.

00:58:05 Mallory Flynn

Cassie asked. Who would you recommend lead the discussions.

00:58:08 Mallory Flynn

Could they be?

00:58:09 Mallory Flynn

Led by non manager roles or more junior.

00:58:12 Jonathan Munk

Yeah. So that's a great question. We we've the the best that we've seen is.

00:58:20 Jonathan Munk

The first discussion is led by someone who's fairly experienced in as a leader or trainer.

00:58:27 Jonathan Munk

But give opportunities for other people to also do it, and especially as you're thinking about.

00:58:36 Jonathan Munk

Leadership development programs like actually putting people in a leadership, you know, informal leadership role while they're in a leadership program is a super powerful way for them to just get field experience right on the job. So I say start with someone maybe a little bit more experience for the first discussion, but loop loop others in.

00:58:56 Jonathan Munk

It's a great experience.

00:58:56 Jonathan Munk

For everybody.

00:58:58 Mallory Flynn

And I think this is a last question. I think you already spoke to this a little bit earlier on, but what does a lightweight program really look like?

00:59:06 Jonathan Munk

Yeah. So lightweight. You know, when we think about lightweight, we think about micro lessons we think about faceless delivery where you don't have one more platform to integrate stand up, log into every day that frontline workers can participate in that you can do from a mobile device that it's self-paced.

00:59:25 Jonathan Munk

And that's something that can be sustained, you know, over a long period of time, right, ultimately. And so minimal hours, minimal commitment, you know, maximal leverage, right. And that's the key. That's the key.

00:59:39 Mallory Flynn

Perfect. And we are at our time for today today. So thank you again to Jonathan for this awesome presentation and to all of our attendees for your participation and engagement. And thank you to our sponsored book club for this afternoon's webinar.

00:59:53 Jonathan Munk

Thanks so much everybody.

00:59:56 Jonathan Munk

Appreciate it. Take care.

00:59:59 Speaker 3

And this concludes today's webinar.

01:00:03 Speaker 3

We thank you all for attending.

01:00:05 Speaker 3

The recording will be available at webcast.td.org.

01:00:10 Speaker 3

We will send our registrants and e-mail tomorrow with that link.

01:00:14 Speaker 3

Please be sure to.

01:00:15 Speaker 3

Visit our event calendar to sign up for future webinars at webcasttv.org/events. Goodbye.